There are many different forms of persuasive and informative writing. The one that this Challenge focuses on is the Op-Ed, a phrase that stands for ‘Opposite the Editorial’ page, and is found on the last page of the front section in most major newspapers around the world. In this Challenge, your team is going to write an Op-Ed piece – between 250 and 500 words. Now typically, when you write a paper, the reader is the one who supplies the meaning. The meaning of the paper exists between the page – your words – and the reader who is interpreting those words. In this Challenge, you get a little more control over that relationship! Your team is going to ‘produce’ your piece using only text, voice-over and music/sound effects. The result is going to be a video production of words – you will choose the font, the colors, the size, the boldness, the pacing – that will reflect how you want your work to be seen, experienced and ultimately, understood. Your team will accompany those words with voice, music and/or sound effects, as you see fit. Watch words come to life!